Times are tough and due to the economic crunch that the country is currently experiencing, we are all urged to not only fasten but also tighten our belts. There’s the looming retrenchments, fuel increase, VAT increase, recession, increased population, and what have you that contends with our sanity daily - but when it comes to the ever increasing food prices, there’s an appealing glimmer of hope – russians. Due to their increased demand over the past couple of months, making them the most affordable meat for the lower LSM market and families living below the bread line, they have become SA’s number one go to sishebo. These sausages are helping ordinary South Africans and presenting them with an affordable, yet delicious, alternative to feed decent meals to their families and ultimately curb poverty. And are rapidly selling out everywhere in the country’s rural, urban and peri-urban areas. It is reported that the russian sausage sales have been toppling those ...